April is National Distracted Driving Awareness Month


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Throughout the month of April, the National Safety Council is urging Americans to put down their cell phones while behind the wheel as a part of National Distracted Driving Awareness Month. Each year the statistics are alarming. There is a nationwide need for increased awareness to help prevent distracted driving tragedies on our roadways. National Distracted Driving month is an initiative that urges Americans to consider the lives and wellbeing of themselves and others on the road, and pledge to stop using cell phones on the road for the entire month.

Driver inattention is a leading factor in many of these crashes. It’s not just talking or texting while you drive. Drivers are distracted by mobile devices in many more ways. Whether it’s surfing the web, dialing a phone number, sending emails, or updating Facebook or Twitter, there are too many distractions at the fingertips of today’s driver. Driving while using a mobile device can easily be compared to as “driving blind”.

Recent statistics show that over a quarter of all crashes are caused by drivers using their mobile devices or texting while driving. These drivers are 4 times more likely to get into a crash serious enough to injure themselves or another driver. The statistics associated with distracted driving prompt the problem to be treated as a public health crisis. The good news is that these accidents and fatalities are entirely preventable.

Emroch & Kilduff has partnered with WTVR CBS-6 to promote National Distracted Driving Awareness month to citizens across Virginia. The “Wait to Text” campaign is targeted at helping families, parents and communities prevent distracted driving. Any age of driver is susceptible to distracted driving accidents, but kids and teens are the most vulnerable. This is why the “Wait to Text” campaign starts with the kids and involves educating the entire family